Ever since the term was first coined in 2004, Web 2.0 has generated an
incredible amount of interest and momentum around Internet services. Web 2.0
services empower users to combine all relevant information into a single
location so they can be more productive in their work environment. In
addition, Web 2.0 enables users to form ad hoc associations with users inside
and outside their organizations as part of a “social network.” To
do this, users need tools that allow them to quickly and easily assemble
these services in a meaningful way.
Understandably, many enterprise developers want to find out how they can
leverage the exciting new Web 2.0 services within their companies. A key
challenge for IT is that social networks are traditionally unstructured and
uncontrolled, whereas IT applications are inherently controlled and
structured. To inject Web 2.0... (more)
Traditional business models have focused on a process and interaction model
that hasn't changed for more than 100 years. This traditional model involves
a hierarchical approach where there is an expectation that all good ideas
come from the leaders at the top of the organization. This model creates
barriers for fully utilizing the core knowledge and experiences of each and
every individual within the enterprise. However, with the injection of some
fundamental Web 2.0 technologies such as social networks, businesses can
finally tap into the knowledge of all their employees, partne... (more)
Traditional business models have focused on a process and interaction model
that hasn't changed for more than 100 years. This traditional model involves
a hierarchical approach where there is an expectation that all good ideas
come from the leaders at the top of the organization. This model creates
barriers for fully utilizing the core knowledge and experiences of each and
every individual within the enterprise. However, with the injection of some
fundamental Web 2.0 technologies such as social networks, businesses can
finally tap into the knowledge of all their employees, partne... (more)